We love what we do and we aim to inspire others.

We support dentists, dental technicians and dental hygienists both professionally and personally in fulfilling their passion and purpose: to ensure that people have the best possible oral health and quality of life, today and in the future. We are inspired by the knowledge that together we grow better.


The history of our family business dates back to 1923. Today, we are one of the world’s leading-edge dental companies. Our integrated solutions are helping to improve the state of oral health throughout the world. Like our customers we never stand still – We share one mission: Making People Smile.

“What we offer: Integrated solutions comprised of smart systems, advanced training and education, value added services and passionate partnerships.”

For dentists
Easy, fast and reliable: We offer dentists suitable products and systems for every stage in the life cycle of a tooth – for an esthetic result and complete patient satisfaction.
Dentist products
For dental technicians
Our products and systems are designed to fulfil the requirements of dental laboratories – be it for fixed or removable denture prosthetics. For esthetic results that will delight patients.
Dental lab products
For dental hygienists
Our fully coordinated products promote the oral health of patients, so that healthy teeth stay healthy and restored teeth receive the care that they need.

The Ivoclar Academy

We are committed to supporting dental professionals in developing their knowledge and expertise and in honing their skills to perfection. Our commitment comes in the form of numerous education and training offerings around the world.

To the Academy

71 ultra-modern education centres.

For on-site personalized education and training by experts.

Comprehensive online resources.

Live-streamed and on-demand webinars, scientific studies, virtual workshops, clinical cases studies, blogs and user videos.

Focus on Research and Development

We know that intensive research, extensive testing and a healthy dose of curiosity are required to develop truly successful innovations. That is why we listen to dentists and dental technicians and learn to understand their daily working needs.

We find out about their individual workflow requirements and do our utmost to reconcile high efficiency with superior esthetics. We collaborate intensively with major universities, renowned research institutes and the best dental experts from around the world in an effort to take dentistry to the next level.

“Disruptive innovation is in our DNA. We are consistently pushing the boundaries in our industry.”

Ivoclar at a glance

We are a family business with headquarters in Liechtenstein


In 2022, our turnover was CHF 872 million


Throughout the world we have 56 subsidiaries and branch offices


Our production facilities are located in Liechtenstein, Austria, Italy, the US and the Philippines


We ship our products to around 130 countries


We employ around 3,700 people worldwide


Markus Heinz
Markus Heinz
Chief Executive Officer
- Born in 1969
- 1985 to 2011: Ivoclar Manufacturing Naturns, Italy
- 2011 to 2015: Managing Director, Ivoclar Manufacturing Naturns, Italy
- Since 2015: Member of Corporate Management, Ivoclar Vivadent AG
- Since 2023: Chief Executive Officer
Franz Berger
Franz Berger
Chief Financial Officer
- Born in 1964
- Since 2012: Member of the Corporate Management, Ivoclar Vivadent AG
Christian Brutzer
Christian Brutzer
Chief Commercial Officer
- Born in 1957
- Since 2006: Ivoclar Vivadent AG, Schaan
- Since 2011: Member of the Corporate Management, Ivoclar Vivadent AG
Patric Frank
Patric Frank
Chief Marketing Officer
- Born in 1970  
- Employed at Ivoclar Vivadent AG, Schaan, since 2019
- Member of Corporate Management at Ivoclar Vivadent AG since 2021
Dr. Thomas Hirt
Dr. Thomas Hirt
Chief Technology Officer
- Born in 1967
- Since 2010: Ivoclar Vivadent AG, Schaan
- Since 2013: Member of the Corporate Management, Ivoclar Vivadent AG
Alexandra H. Machnik
Chief Digital Officer
- Born in1973
- Since 2023: Ivoclar Vivadent AG, Schaan
- Since 2023: Member of the Corporate Management, Ivoclar Vivadent AG
Dr. Helmut Schuster
Dr Helmut Schuster
Dr. Matthias Donhauser
Dr Matthias Donhauser
Vice President
Robert Ganley
Robert Ganley
Supervisory Board Member
Dr. Friederike Hoffmann-Sieg
Supervisory Board Member
Prof. Dr. Peter Leibfried
Prof Dr Peter Leibfried
Supervisory Board Member
Prof. Dr.-Ing. Wolfgang Reitzle
Prof Dr-Ing Wolfgang Reitzle
Supervisory Board Member
Christina Zeller
Christina Zeller
Supervisory Board Member
Christoph Zeller
Christoph Zeller
Supervisory Board Member