Each smile a piece of art

Ivoclar launches IPS e.max Ceram Art, advancing 
characterization to new heights

Schaan, Liechtenstein – 13 October 2025

Ivoclar introduces IPS e.max Ceram Art, its new product line for the customization of ceramic restorations. The ready-to-use stain, glaze and structure pastes open up new creative possibilities and integrate seamlessly into a variety of fabrication techniques, from press and CAD/CAM technology to monolithic and layered restorations. As the latest addition to the worldwide successful IPS e.max all-ceramic portfolio, IPS e.max Ceram Art sets a new standard in the finalization of ceramic restorations. In addition to conventional staining materials, the new line includes innovative glaze materials that feature a unique Magic Glaze effect with optimal viscosity for easy application without beading or running, delivering a brilliant natural shine. The pastes are also ideal for the one-shot technique, in which staining and glazing are combined in a single firing cycle.

Another highlight of the range is the inclusion of firing-stable, cadmium-free gingiva shades, designed to enable natural-looking gingival characterization across diverse phenotypical variations. A limited first edition of 750 exclusive kits of IPS e.max Ceram Art is now available in participating markets, allowing dental technicians to purchase the new product range ahead of its official launch. Stain, glaze and structure materials play a pivotal role in the esthetic design of ceramic restorations. They enable efficient and esthetically convincing customization, with surface textures, shade nuances and gloss levels reproduced precisely to blend in naturally. The resulting restorations go beyond pure functionality, creating a harmonious, individualized overall impression.

IPS e.max Ceram Art: natural esthetics in every detail

With IPS e.max Ceram Art, Ivoclar presents a new and innovative product line for the characterization of ceramic restorations. The ready-to-use stain, glaze and structure pastes have been developed to make individual characterization more efficient and predictable than ever before, while offering additional creative freedom. At the heart of this innovation is a newly formulated material consistency that offers both excellent stability and optimal flow properties. Customizations and effects can be applied precisely and remain exactly where placed, providing exceptional accuracy of detail – even after firing.

With its optimized consistency, IPS e.max Ceram Art is ideally suited for the one-shot technique (wet-on-wet staining). Staining and glazing can be performed in a single firing cycle, saving time and simplifying workflows – a real advantage for modern, efficiency-focused laboratories. A standout feature of the ready-to-use IPS e.max Ceram Art pastes is the self-glaze effect, which eliminates the need for an additional glaze firing. 

In lifelike reconstructions, the design of the gingival area is becoming increasingly important. Colour, translucency, and structure vary greatly among individuals and significantly influence the overall appearance of the restoration. The new IPS e.max Ceram Art gingiva materials – cadmium-free for the first time – are available in a wide range of shades to reproduce virtually all phenotypical variations. Reconstructed gingival areas blend seamlessly into their surroundings, delivering results that look very natural. 

The new product line also delivers outstanding results in surface design. The form-stable structure pastes provide targeted 3D effects, such as natural tooth or gingiva textures – without the need for an additional layering step. Together, these advantages make IPS e.max Ceram Art a material that offers creative freedom in design and process reliability in application. The materials are perfectly matched to Ivoclar’s all-ceramic framework materials such as IPS e.max Press, IPS e.max CAD (lithium disilicate) and IPS e.max ZirCAD (zirconium oxide). They can also be used for the characterization of Ivoclar’s metal-ceramics, as well as other framework materials with a compatible CTE.

From concept to global standard – 20 years of IPS e.max

Since its introduction in 2005, IPS e.max has become the world’s leading all-ceramic solution. Today, the portfolio includes lithium disilicate, zirconium oxide, and veneering ceramics, providing maximum flexibility, esthetics, and durability. And now, with IPS e.max Ceram Art, Ivoclar is once again setting a new standard in ceramic design.

Available now: exclusive IPS e.max Ceram Art First Edition kits

IPS e.max Ceram Art is now available as a limited First Edition in participating markets, allowing dental technicians to get access to the new product line by purchasing one of the 750 exclusive kits even before the official market launch. The First Edition includes the complete range of pastes and is the ideal introduction to working with IPS e.max Ceram Art. Each kit comes with training materials and application tips, so users can make the most of the product from day one.

More information about the First Edition, the product selection and its scope of applications is available here:
www.ivoclar.com/ips-e.max-ceram-art

About the Ivoclar Group 
The Ivoclar Group, headquartered in Schaan, Liechtenstein, is one of the world's leading manufacturers of integrated solutions for high-quality dental applications. For over a century, the company has been shaping the dental industry, enabling people to achieve the best oral health and enjoy a beautiful smile. The company's success is based on a comprehensive portfolio of products, systems and services, strong research and development capabilities and a clear commitment to training and further education. The group of companies, which sells its products to around 130 countries, has 56 subsidiaries and branch offices and employs roughly 3,600 people worldwide. More information about the Ivoclar Group is available at ivoclar.com.